{"id":6795,"date":"2020-10-14T09:32:13","date_gmt":"2020-10-14T07:32:13","guid":{"rendered":"https:\/\/www.infracom360.com\/elektronische-preisauszeichnung-esl\/"},"modified":"2022-07-13T07:43:52","modified_gmt":"2022-07-13T05:43:52","slug":"electronic-price-labelling-esl","status":"publish","type":"page","link":"https:\/\/www.infracom360.com\/en\/electronic-price-labelling-esl\/","title":{"rendered":"Electronic Price Labelling (ESL)"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1590559509610{background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2019\/03\/digitally-enhanced-solutions-1.jpg?id=2093) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;overlay&#8221;][vc_column css=&#8221;.vc_custom_1588932485748{margin-top: 150px !important;}&#8221;][vc_column_text]\n<h1 style=\"text-align: center; color: #ffffff;\">Electronic Price Labelling<\/h1>\n[\/vc_column_text][vc_btn title=&#8221;Contact Us&#8221; color=&#8221;white&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; i_align=&#8221;right&#8221; i_icon_fontawesome=&#8221;far fa-comment&#8221; add_icon=&#8221;true&#8221; css=&#8221;.vc_custom_1603121426484{margin-top: 20px !important;margin-bottom: 50px !important;}&#8221; link=&#8221;url:https%3A%2F%2Fwww.infracom360.com%2Fen%2Fcontact%2F|title:contact||&#8221; el_class=&#8221;wbutton&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1592199494234{padding-top: 50px !important;padding-bottom: 25px !important;background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2020\/06\/bg-structure-scaled.jpg?id=2764) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text]\n<h2 class=\"lead large\">Digital price tags that inform, convince and sell: <strong>Electronic Shelf Labeling from Infracom360\u00a0<\/strong><\/h2>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1602846891694{margin-top: 0px !important;}&#8221; el_class=&#8221;lead&#8221;]Simply showing the product price is a thing of the past. Today, electronic price labelling fulfils many functions. The key here is the flexibility that digital signage systems offer in contrast to normal paper price tags.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1592392805800{padding-bottom: 50px !important;background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2020\/06\/hintergrundlinien.svg?id=2977) !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1592809969088{padding-top: 50px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3784&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;rechte-spalte&#8221; width=&#8221;1\/2&#8243;][vc_column_text]\n<h3>IMPRESS CUSTOMERS WITH UP-TO-DATE, CONVINCING INFORMATION DIRECTLY ON THE SHELF<\/h3>\n[\/vc_column_text][vc_column_text]Electronic price labelling opens doors for stationary trading previously reserved for online retail. Extensive product information &#8211; including product videos, ratings, and reviews &#8211; support decision-making, and thus promote sales.<\/p>\n<p style=\"color: #e1523d;\"><em>Your customers can also benefit from this information on-site with digital signage.<\/em><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1592809250738{padding-top: 70px !important;padding-bottom: 50px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text]\n<h3>ONLINE AND OFFLINE WITH ELECTRONIC SHELF LABELLING SYNCHRONISATION<\/h3>\n[\/vc_column_text][vc_column_text]\n<p style=\"color: #e1523d;\"><em>Consumers expect a consistent experience regardless through which channel. Electronic price tags make this possible. And you can be certain that the information is always up to speed.<\/em><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;1\/2&#8243;][vc_column_text el_class=&#8221;lead&#8221;]\n<h4 style=\"text-align: left!important;\">Lightning-fast promotions thanks to digital price labelling<\/h4>\n<p>Present omni-channel promotions in your store, too. Electronic price tags link your sales channels by displaying all online promotions directly next to the products on-shelf at lightning speed. This means that limited time offers at the POS can be implemented quickly and easily. As it usually is said: fast wins.<\/p>\n<h4 style=\"text-align: left!important;\">Adjust prices in real-time<\/h4>\n<p>Should you want to change prices on short notice in reaction to<\/p>\n<ul class=\"list-services vertical\">\n<li><span style=\"color: #000;\">an offer from a competitor,<\/span><\/li>\n<li><span style=\"color: #000;\">high stock or<\/span><\/li>\n<li><span style=\"color: #000;\">ending shelf-life of products,<\/span><\/li>\n<\/ul>\n<p>then this change will be carried out immediately on the electronic price tags.[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;rechte-spalte&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;4292&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1592809323406{padding-top: 0px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text el_class=&#8221;lead&#8221;]\n<h4 style=\"text-align: left!important;\">Increase your sales with automatic price labelling<\/h4>\n<p>Take advantage of opportunities when they arise. For example, putting emphasis on cool drinks when the temperature reaches above 25\u00b0C. The adjustment of the digital price label is done automatically.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1592809349917{padding-top: 70px !important;padding-bottom: 50px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text]\n<h3>REDUCE COSTS WITH DIGITAL SIGNAGE SYSTEMS<\/h3>\n[\/vc_column_text][vc_column_text]\n<p style=\"color: #e1523d;\"><em>Until now, implementing price changes at the POS has involved an immense amount of effort. Replacing paper labels results not only in high personnel, printing and transportation costs, but also in environmental pollution and waste.\u00a0<\/em><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3788&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;rechte-spalte&#8221; width=&#8221;1\/2&#8243;][vc_column_text el_class=&#8221;lead&#8221; css=&#8221;.vc_custom_1602847672345{margin-top: 20px !important;}&#8221;]\n<h4 style=\"text-align: left!important;\">Price updates within minutes<\/h4>\n<p>Price changes, which used to take up to 14 days, can be made within minutes with electronic price tags. Regardless if in one location, or all branches.<\/p>\n<h4 style=\"text-align: left!important;\">Optimal use of personnel<\/h4>\n<p>Whether it&#8217;s the manual exchange of paper price labels or store posters: through digital signage systems you control these processes centrally, and the changes are made automatically. And instead, your staff can focus on tasks with high added value.<\/p>\n<h4 style=\"text-align: left!important;\">Avoid errors<\/h4>\n<p>Digital price labelling ensures that the price on the shelf matches the price in the POS system and on your online channels. This saves your customers from troublesome complaints and time-consuming research.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1592809384897{padding-top: 70px !important;padding-bottom: 50px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text]\n<h3>IMMEDIATELY USABLE: DIGITAL SIGNAGE SYSTEMS FROM INFRACOM360<\/h3>\n[\/vc_column_text][vc_column_text]We believe that digital price labelling must fulfil one thing: support you without tying up your resources.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2335&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;rechte-spalte&#8221; width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1602847942538{margin-top: 20px !important;}&#8221; el_class=&#8221;lead&#8221;]\n<h4 style=\"text-align: left!important;\">Plug &amp; Play<\/h4>\n<p>Plug in and get started. Installation has to be that simple. We make sure it is, because we think of the effort you put in during development.<\/p>\n<ul class=\"list-services vertical\">\n<li><span style=\"color: #000;\">Simple start-up without interference of your IT infrastructure<\/span><\/li>\n<li><span style=\"color: #000;\">No additional hardware or software<\/span><\/li>\n<li><span style=\"color: #000;\">Simple control of branch operations through a secure Cloud solution<\/span><\/li>\n<li><span style=\"color: #000000;\">Swift scalability when opening new locations<\/span><\/li>\n<li><span style=\"color: #000;\">Remote maintenance via the Cloud<\/span><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1592809857744{padding-top: 0px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1602848120195{margin-top: 0px !important;}&#8221; el_class=&#8221;lead&#8221;]\n<h4 style=\"text-align: left!important;\">Easy Handling<\/h4>\n<p>The clear and intuitive user interface ensure that you can use electronic price labelling without extensive training.<\/p>\n<p style=\"color: #e1523d;\"><em>This leaves time for more important things: your customers.<\/em><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1592810026091{margin-top: 70px !important;padding-bottom: 70px !important;}&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_icon icon_fontawesome=&#8221;far fa-lightbulb&#8221; color=&#8221;custom&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221; custom_color=&#8221;#b8b8c0&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]\n<h3>DIGITAL SIGNAGE, CUSTOMER NARRATION &amp; CO<\/h3>\n[\/vc_column_text][vc_column_text]In addition to electronic price labelling, you can also control digital customer communication in a common user interface, such as<\/p>\n<ul class=\"list-services vertical\">\n<li><span style=\"color: #000000;\">Large-format digital signage monitors,<\/span><\/li>\n<li><span style=\"color: #000;\">Digital information displays,<\/span><\/li>\n<li><span style=\"color: #000;\">Digital room signage and<\/span><\/li>\n<li><span style=\"color: #000;\">Acoustic customer information.<\/span><\/li>\n<\/ul>\n<p>Important functions such as customer flow management (keyword: COVID19 guidelines) can be implemented just as easily.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1592202481374{padding-top: 25px !important;padding-bottom: 25px !important;background-color: #343d45 !important;}&#8221;][vc_column width=&#8221;1\/6&#8243; css=&#8221;.vc_custom_1591769725972{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;linke-spalte&#8221;][\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text css=&#8221;.vc_custom_1602847092905{margin-top: 50px !important;}&#8221; el_class=&#8221;lead&#8221;]\n<h2 style=\"color: #ffffff; text-align: left;\">Get started digitally<\/h2>\n<p style=\"color: #ffffff; text-align: left;\">We would be happy to support you in optimally utilizing digitalization in your stationary business. Take advantage of the opportunities available now from the stationary use of digital customer communication, perfectly tailored to your business.<\/p>\n[\/vc_column_text][vc_btn title=&#8221;CONTACT US&#8221; color=&#8221;white&#8221; size=&#8221;lg&#8221; i_align=&#8221;right&#8221; i_icon_fontawesome=&#8221;far fa-comment&#8221; add_icon=&#8221;true&#8221; css=&#8221;.vc_custom_1603121455636{margin-top: 20px !important;margin-bottom: 50px !important;}&#8221; link=&#8221;url:https%3A%2F%2Fwww.infracom360.com%2Fen%2Fcontact%2F|title:contact||&#8221; el_class=&#8221;wbutton&#8221;][\/vc_column][vc_column width=&#8221;3\/6&#8243;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1591768980554{margin-top: 100px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Related Projects&#8221; font_container=&#8221;tag:h3|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1602846989668{margin-bottom: 20px !important;}&#8221;][vc_basic_grid post_type=&#8221;project&#8221; max_items=&#8221;15&#8243; style=&#8221;load-more&#8221; items_per_page=&#8221;3&#8243; order=&#8221;ASC&#8221; item=&#8221;2958&#8243; btn_title=&#8221;Weitere Projekte&#8221; grid_id=&#8221;vc_gid:1608024271729-d6441ce6-0ba9-1&#8243; taxonomies=&#8221;35&#8243;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1591768983476{margin-top: 100px !important;}&#8221;][vc_column][vc_custom_heading text=&#8221;Related Services&#8221; font_container=&#8221;tag:h3|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1602846979011{margin-bottom: 20px !important;}&#8221;][vc_row_inner css=&#8221;.vc_custom_1590410585446{margin-bottom: 50px !important;}&#8221;][vc_column_inner width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1592807939925{margin-left: -10px !important;padding-top: 10px !important;padding-bottom: 10px !important;border-radius: 4px !important;}&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;leistungen-verbunden&#8221; width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1592224832396{padding-top: 10px !important;padding-bottom: 10px !important;border-radius: 4px !important;}&#8221;][vc_column_text el_class=&#8221;verbundene-leistungen&#8221; css=&#8221;.vc_custom_1608024329422{padding-top: 15px !important;padding-right: 5px !important;padding-left: 5px !important;}&#8221;]\n<h4 style=\"text-align: center;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.infracom360.com\/en\/dynamic-signage\/\">Dynamic Signage<\/a><\/h4>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;leistungen-verbunden&#8221; width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1592224835666{margin-left: 10px !important;padding-top: 10px !important;padding-bottom: 10px !important;border-radius: 4px !important;}&#8221;][vc_column_text el_class=&#8221;verbundene-leistungen&#8221; css=&#8221;.vc_custom_1603107237832{padding-top: 15px !important;}&#8221;]\n<h4 style=\"text-align: center;\"><a style=\"color: #ffffff;\" href=\"https:\/\/www.infracom360.com\/en\/digital-room-signage\/\">Digital Room Signage<\/a><\/h4>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1592807944100{margin-left: 20px !important;padding-top: 10px !important;padding-bottom: 10px !important;border-radius: 4px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1592814645180{margin-top: 100px !important;background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2020\/06\/bg-structure-scaled.jpg?id=2764) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column css=&#8221;.vc_custom_1591767272885{margin-right: 5% !important;}&#8221;][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]\n<h2>Our goal is to fulfill our commitment. On time, within budget, and to the <strong>highest market standards.<\/strong><\/h2>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1602846965662{margin-top: 50px !important;}&#8221; el_class=&#8221;lead&#8221;]<span style=\"font-weight: 400;\">Whether you require 360 degree support or only a portion of our services, we use our standardized project management approach across all companies in our group to complete your project to your highest satisfaction.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;4336&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1592825514221{margin-top: 0px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1590559509610{background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2019\/03\/digitally-enhanced-solutions-1.jpg?id=2093) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;overlay&#8221;][vc_column css=&#8221;.vc_custom_1588932485748{margin-top: 150px !important;}&#8221;][vc_column_text] Electronic Price Labelling [\/vc_column_text][vc_btn title=&#8221;Contact Us&#8221; color=&#8221;white&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; i_align=&#8221;right&#8221; i_icon_fontawesome=&#8221;far fa-comment&#8221; add_icon=&#8221;true&#8221; css=&#8221;.vc_custom_1603121426484{margin-top: 20px !important;margin-bottom: 50px !important;}&#8221; link=&#8221;url:https%3A%2F%2Fwww.infracom360.com%2Fen%2Fcontact%2F|title:contact||&#8221; el_class=&#8221;wbutton&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1592199494234{padding-top: 50px !important;padding-bottom: 25px !important;background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2020\/06\/bg-structure-scaled.jpg?id=2764) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;2\/3&#8243;][vc_column_text] Digital price tags that inform, convince and sell: Electronic Shelf Labeling from Infracom360\u00a0 [\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1602846891694{margin-top: 0px !important;}&#8221; el_class=&#8221;lead&#8221;]Simply showing the product price is a thing of the past. Today, electronic price labelling fulfils many functions. The key here is the flexibility that digital signage systems offer in contrast to normal paper price tags.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1592392805800{padding-bottom: 50px !important;background-image: url(https:\/\/www.infracom360.com\/wp-content\/uploads\/2020\/06\/hintergrundlinien.svg?id=2977) !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1592809969088{padding-top: 50px !important;}&#8221;][vc_column_inner el_class=&#8221;linke-spalte&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3784&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;rechte-spalte&#8221; width=&#8221;1\/2&#8243;][vc_column_text] IMPRESS CUSTOMERS WITH UP-TO-DATE, CONVINCING INFORMATION DIRECTLY ON THE SHELF [\/vc_column_text][vc_column_text]Electronic price labelling opens doors for stationary trading previously reserved for online retail. Extensive product information &#8211; including product videos, ratings, and reviews &#8211; support decision-making, and thus promote sales. Your customers can also benefit from this information on-site with digital signage. 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